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Business Pulse - Wink has eye-opening new store
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Wink makes its move

I reported on Dec. 11, 2022 that Cydney Langford's Wink Skincare Studio was going to be moving from its home at 107 N. Spring St. around the corner to a new location at 228 E. Morford St. That move has come to fruition with Wink's opening last Tuesday in its new space. 

With much assistance from property owner and interior designer Raven Young, Cydney's vision of revitalizing the old, vacant building behind Begonia's has come to fruition and brought an extra burst of life to Main Street Center.

The new building provides much more space for treatment rooms, allows for better separation of customer spaces and staff spaces to better ensure a calm, soothing environment. Wink now has four rooms for treatments as compared to the three at her last location. And Cydney has added a zen room for clients to relax in when between treatments or when waiting to provide even more of a total spa experience. 

"With the expanded space, we're going to start offering classes. The added area allows us to better aesthetically match the feeling we strive to give clients after a treatment. We want this to be more than a place where you come to get a massage or brow wax or whatever service you choose. We want this to be a true experience and a destination," Cydney said. 

The larger lobby/showroom area has allowed Cydney to add new products to her store, and she plans to continue expanding her offerings in the future. Wink now offers over 30 product lines of bath and body and beauty products, most of them unique to the area, and she's excited to announce Wink is now the home to a well-known exclusive organic skincare line. 

"We have partnered with Laurel  Skincare, which offers whole plant organic products. The company is very selective about who is allowed to carry its products so we had to pass a screening process so Laurel was assured Wink is as good of a fit for the company as the products are for us," Cydney said.

With the bigger space Wink has added additional staff. Ashley Barnes, Rachel Dobbs, Cheryl Jones and Anna Wanamaker all made the move along with Cydney. In addition, two spa attendants have been added, Emma Young and Charles Langford, bringing the total number of staff to seven. 

Cydney summarized her vision for Wink this way: "Wink is not just a business or a building. Wink is a community and a feeling. We just want to take care of our people and we think this new space will help us do that better." 

Wink's hours remain the same - Tuesday from 9 a.m. - 6 p.m.; Wednesday from 11 a.m. - 6 p.m.; Thursday from noon - 6 p.m.; Friday from 9 a.m. - 5 p.m. and Saturday from 10 a.m. - 3 p.m. Appointments can be scheduled at winkskincarestudio.com or by calling (931) 507-WINK. 


Treats that look as good as they taste

As many great businesses are, Georgia's Sweet Shoppe was born out of a desire to make a living from a beloved hobby. For Georgia Madison Smartt, that love was baking and decorating. 

Madison, as she's more commonly known locally, said, "I've always baked with my mom. I grew up in the kitchen with her and in high school I started playing around more with decorating. I continued on through college and my mom and my boyfriend really pushed me to try to sell Mother's Day cakes three years ago. From there, it just went crazy. For almost two years it's been my full-time business."

When asked what kind of response her business has garnered, Madison said, "I can't stop. It really is just non-stop.  Holidays are huge. Most of the time around the holidays, I'm up all night working on orders. But birthdays, anniversaries, weddings and other things keeps me going year-round," Madison said. 

That sounds like enough to keep anyone busy and, for the most part, Madison is handling the workload on her own. "It's pretty much just me. I have support from my family and my boyfriend but I'm the main baker, decorator, social media, marketing, all of that," she said.

While Georgia's Sweet Shoppe offers all kinds of baked goods, a few items are most frequently requested. "On a weekly basis, I push out a lot of decorated sugar cookies and cakes. Other than that, I do cupcakes, drop cookies, brownies, blondies and I'm starting to do chocolate covered pretzels and Oreos," Madison stated.

In addition to baking delicious goodies, Madison takes special pride in her expertise at decorating her treats. I was especially delighted that she brought a specially personalized St. Patrick's Day cookie to our interview. I can attest it was as tasty as it was pretty. "I try to do anything anyone throws at me when it comes to decorating and I figure it out as I go," Madison said. 

Georgia's Sweet Shoppe can be found on Facebook, where customers can find a custom order request form, and can be contacted at georgiassweetshoppe@gmail.com.