Main Street McMinnville has announced its next You Caught My Eye Award winner for the fall season – The Vintage Market.
The Vintage Market received the You Caught My Eye Award for storefront display for its attractive Halloween-themed window display. Owner Frances Hillis incorporated antique kitchen pieces, fall decorations, and a touch of Halloween to capture the magic of the season.
According to the Design Committee members, they especially appreciated how Hillis placed planters and outdoor decorations outside the windows to break down the barriers of the storefront. Several members felt that these extra steps engage pedestrians, allow for additional display space, and beautify the street and sidewalk.
“This window is inviting and represents our Historic District and our downtown well,” said committee member Rachel Killebrew. “I like the way she includes the plants all the way to the street and extends the window to an outdoor setting.”
According to the judges, an attractive window display invites pedestrians to come inside to see more and impacts more than just the individual business. Research has found when storefronts are improved and activated, 90 percent of surrounding businesses report an increase in sales.
The Weathered Arrow received the You Caught My Eye Award back in June.