McMinnville’s Noon Rotary Club was host to Michael Roach, a sports economics professor from MTSU. Roach conducts studies in all aspects of sports economics and his talk Thursday was about the firing of the head coach of an organization and perhaps the negative effects it can have on those inside the organization.In the field of sports this is a growing area in economics. It is the field of sports analytics. It is the study of how you can get your team to perform better.